Saturday, 12 March 2016

Classification of e-commerce by the nature of the transaction or interactions


E-commerce is a short term of electronic commerce. It is a commercial transaction that is conducted electronically via the internet between a supplier and a client. E-commerce can be specifically divided into six major components, each with different characteristics.



6 basic type of E-Commerce

1. Business-to-Business (B2B)

2. Business-to-Consumer (B2C)

3. Consumer-to-Consumer (C2C)

4. Consumer-to-Business (C2B).

5. Business-to-Administration (B2A)

6. Consumer-to-Administration (C2A)




Paris Mini Baker

Paris Mini Baker is classified as a Business to Customer (B2C) type of business. The Business-to-Consumer is a type of commerce transaction that is conducted directly between businesses and their final consumers. In another word, Paris Mini Baker practices a Brick and Mortar strategy. Brick and Mortar refers to a business that operates in a physical shop and is a traditional “street-side” business that has a physical presence rather than virtual or online. Paris Mini Baker is said to be classified as a B2C because Paris Mini Baker sells their ice cream puff directly to their customers and received the payment simultaneously without the involvement of intermediaries. 

There are a few advantages of B2C compared to the other types of business. For one, the owner who is operating the business uses the method of B2C can gain higher customer loyalty. This is due to the information that gained during the configuration process. For example, the customer’s profiles work in favour of a durable customer relationship. Besides that, B2C allows the owner to reduce their capital commitment and could avoid overproduction. Based on the advantages stated as above, Paris Mini Baker is able to sell all their ice cream puff within one day and none is left over night. This is to ensure the freshness of the food.


ET egg tart

Similar to Paris Mini Baker, ET Egg Tart is also classified as a Business to Customer (B2C) type of business. The Business-to-Consumer is a type of commerce transaction that is conducted directly between businesses and their final consumers. ET Egg Tart is operating under the Brick and Mortal type of traditional model. Brick and mortar is a type of business that operates in a physical shop and is a traditional “street-side” business that has a physical presence rather than virtual or online. ET egg tart is said to be classified as a B2C type of business as ET egg tart sells all their egg tarts and products directly to their customers within their premises and receives the payment simultaneously without any involvement of intermediaries.

The benefits or advantages that can be obtained in this situation are that by using B2C type of business, the owner could have a better interaction with their customers. In this case, ET Egg Tart treats their customer as more than just a customer but a friend. They will open up and interact with their customers about almost anything ranging from the current weather, the recent economy and sharing their past experience. Moreover, B2C provides a platform for the owner of shop to provide better service to their customers. Due to the fact that ET egg tart deals directly with their customer, it guarantees that they will be able to provide the best services to their customers because they are the only beneficial. Besides, B2C enables the business to understand about the customer’s wants and needs more deeply.

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